Pew's new study on social media

Pew is out with yet another fascinating look at changes in how we communicate via social media. Following up on their 2012 report, Mobile Messaging and Social Media 2015 includes detailed demographic information across platforms. 

There are many implications here -- from allowing political campaigns to better target favorable audiences to trends among Millennials. I'm particularly impressed by the non-white usage of newer platforms like Instagram and Pinterest.